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Tag Archives: Publication

March 2

March 2, 1957 – Disneyland Records Runs an Advertisement in Billboard

“Disneyland Records presents 3 exciting new albums”

On March 2, 1957, Disneyland Records ran an advertisement in Billboard magazine. The record label was founded in 1956, and had trouble appealing to adults. This advertisement was part of Disney’s campaign to appeal to adult record buyers, rather than children, and featured records by Fess Parker, Frances Archer and Beverly Gile, and a compilation record called “Echoes of Disneyland.” With the help of record producer Tutti Camarata, Disneyland Records was able to change public perception of its output from kiddy fare to a legitimate player in the record game.

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February 2

February 2, 1950 – Mickey and Minnie Mouse Star on Cover of Western Family Magazine

On February 2, 1950, the newest issue of Western Family Magazine was released, featuring a romantic image of Mickey and Minnie Mouse kissing through a giant valentine card. The magazine featured Mickey on the cover several times, including in a Thanksgiving-themed setting back in 1945. This 1950 issue was illustrated by Hank Porter, who came to the Disney Studios in 1936, working as a publicity artist, and is well-known today for his work in creating insignias for military units during World War II.

November 2

November 2, 1954 – Look Magazine Publishes “Here’s Your First View of Disneyland”

“Walt Disney’s imagination is running wild again.”

On November 2, 1954, Look Magazine published one of the first articles about Walt’s pet project, Disneyland. Aptly titled “Here’s Your First View of Disneyland,” the article featured an early version of the map of Disneyland, along with an explanation of the Disneyland program on ABC and some of the proposed areas of the park. Some of the projects that were listed never materialized in Disneyland, but the ideas were repurposed for other Disney theme parks.

October 31

October 31, 1955 – The Scamp Daily Comic Strip Begins

On October 31, 1955, the first Scamp daily comic was published. Scamp was the offspring of the characters Lady and Tramp from the animated feature film Lady and the Tramp, and began being featured in the Treasury of Classic Tales Lady and the Tramp comic starting July 10; it was soon decided that Scamp was popular enough to lead his own daily comic. The comic was drawn by Dick Moores, with Ward Greene, script writer for the animated film and author of the short story “Happy Dan, The Whistling Dog” on which the film was based, providing the text and story. Greene would also go on to write a novelization of the film that was released two years before the film was released. The Scamp comic would run until June 19, 1988.

October 15

October 15, 1971 – Life Magazine Features Story on Walt Disney World

“The new site is Florida, but the air is pure old Disney.”

On October 15, 1971, Life Magazine wrote an article about the opening of Walt Disney World, which had opened only two weeks prior. The article about the park, entitled “Disney Moves East,” features several pictures from the opening day festivities, while discussing the changes and “lessons learned” from the park in Anaheim. The article also introduces characters that guests can meet in the park, as well as the attraction Mickey Mouse Revue, featuring Audio-Animatronic figures of classic Disney characters.

August 1

August 1, 1955 – Disneyland Appears in Popular Science

“Disneyland – a steel-and-concrete Never-Never Land for youngsters – has come to life at Anaheim, Calif.”

On August 1, 1955, the magazine Popular Science featured a brief article about the newest theme park: Disneyland. The article mostly covers the trains of the Disneyland Railroad, along with a picture of a model of the front of the park.

July 26

July 26, 1955 – Walt Disney and Fess Parker Appear on the Cover of Look Magazine

“In thirty years, Walt Disney has made more than 600 films, watched by a billion pairs of eyes.”

On July 26, 1955, the newest issue of Look Magazine was released, featuring Walt Disney and Fess Parker on the cover. This issue featured an eight-page spread about Walt Disney, the characters he brought to life through animation and television, and plans once Disneyland opened. Also featured was a snippet of Fess Parker as Davy Crockett, and his travels around the country promoting the show.