January 19, 2011 – The Nighttime Show The Magic, The Memories, and You! Premieres
“[Producers] weaved music, story, photography, video and animation into a new kind of nighttime entertainment.” – Alan Bruun, Disneyland Resort Creative Director
On January 19, 2011, the nighttime show The Magic, The Memories, and You! premiered at Walt Disney World’s Magic Kingdom Park. It was announced as part of Disney Parks’ “Let the Memories Begin” campaign. The show featured a kaleidoscope-style visual of Disney characters and scenes broadcast on Cinderella Castle alongside music, special effects, and fireworks. A smaller version of this production was created for Disneyland to be projected on the it’s a small world attraction. It was replaced in November 2012 with the Celebrate the Magic nighttime show.